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Since the inception and subsequent ubiquity of video streaming platforms such as YouTube, Netflix, Hulu, and a growing number of others over the last decade, more and more consumers have preferred explainer videos over other forms of content. This is extremely beneficial for brands that are willing to embrace video marketing. Of course, video isn’t […]
Have you ever been in a situation where a product or concept has perplexed you and you don’t know where to turn? You are, however, not alone. We’ve all been in situations where we’re unsure how everything should fit together. When you discover gaps in your knowledge, video is a popular place to turn. In […]
“Change is inevitable, change will always happen, but you have to apply direction to change, and that’s when it’s progress”- Doug Baldwin To be progressive, we need to adapt to new changes in every field of life. The same is with the marketing industry. It is ever-changing, with new trends coming and going. One recent […]
We live in an internet age, where the platform gets flooded with hundreds of videos every second. However, all videos are not valuable. Some videos are of value to you but not to some other people. Still, one thing we cannot deny is the growing demand for videos and explainer video production companies. Out of […]
Mobile usage is growing more rapidly than ever before. The current number of smartphone users is 6.648 billion globally, according to Statista. It means 83.37% of the world’s population owns a smartphone. This figure is up considerably from 2016 when there were only 3.668 billion users, 49.40% of that year’s global population. More mobile devices […]
Business explainer videos are quickly becoming one of the most effective ways to communicate with your B2B clients. Video marketing has been a game-changer in the B2B industry for the past decade. The power of video lies in its ability to capture and hold the attention of potential buyers by immersing them in a visual […]
Video is one of the most effective ways to increase your brand’s value and generate more brand loyalty. Video provides a simple and enjoyable way to access a lot of information in a short amount of time, which has resulted in a boom in video marketing, which will only increase in the coming years as […]
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